USING DATA TO DRIVE DEBATE
Woman Leaders Global Forum (WLGF) is commited to leading the important debate around a new, more inclusive, definition of power in business and politics. We’ve created THE PULSE, an interactive tool to start the conversation on women in leadership. It uses Twitter data and a sentiment algorithm to track over 10,000 CONVERSATIONS a day so that at any given time, we can see exactly how the world is discussing women. THE PULSE tracks tweets that reference WOMEN + WLGF’s key values: SUCCESS, COMMUNITY, POWER, LEADER, DIVERSITY and CHANGE.
THE PULSE grows in scale or shrinks depending on the frequency of disscussion, and changes to a darker colour if sentiment around a topic is negative. The data-driven graphic visually illustrates the online conversation about women in real-time and each tweet that makes up the conversation can be explored.